Extended international agreement
RTL broadcasts DFB matches until 2028
03/05/2022, 10:00 a.m.
In 2022, the German national football team is working on the big goal: the world championship title in December. While we are still working hard on the future of the DFB team, it’s already party time in Cologne: RTL announces an extremely successful conclusion for the station.
The future of the German national football team will be shaped by national coach Hansi Flick in the coming months on the way to the World Cup in Qatar and beyond. The future has already been clarified in another important area: half of the DFB matches will be broadcast on RTL until 2028. As the broadcaster reports, it has agreed with UEFA on the most comprehensive international match package in history from RTL.
This includes half of all DFB-A international matches through 2028 in the UEFA Nations League and European qualifiers for the 2026 FIFA World Cup and UEFA EURO 2028. , there are friendlies for coach Hansi Flick’s team and final round matches in the UEFA Nations League without German participation.
The television future of the DFB team begins in a first-class fashion: At the start of the UEFA Nations League, the team, for which the fifth World Cup title should be at the end of the year, meets the Italy on June 4 and Hungary on June 11. RTL will broadcast the matches live on free-to-air television and live on RTL+ at 8:15 p.m.
“Everyone wants to be world champion”
In Cologne, people are extremely happy about the coup. Matthias Dang and Stephan Schäfer, joint managing directors of RTL Germany, announced in a press release from the broadcaster: “Sport is just as much a part of RTL as independent information and positive entertainment. And football is one of the brightest campfires of our time, especially when the German national team is playing We are very happy to be able to accompany Hansi Flick’s team on their way for many years to come with this big bundle of rights.”
In 2022, the German national team, which needs another big win after recent disappointing tournaments, will not only have top-flight Nations League duels, but also the ultimate highlight of the season with the Cup. world in November and December in Qatar. The goals for this have already been precisely and unequivocally formulated at the DFB: “Everyone wants to be there in Qatar. Everyone wants to be world champion. That’s our big goal.
The national coach, who took over Joachim Löw’s national team after the disappointing EURO 2020, is once again gathering his squad for a longer spell in Herzogenaurach for the first two Europa League games. The DFB equipment manufacturer Adidas had created an oasis of well-being there for professional footballers on the occasion of the European Championship. “We don’t just want to lay the foundations for a successful UEFA Nations League season there, but national coach Hansi Flick will also swear in his players for the World Cup in Qatar in winter given the short preparation time.” , said the DFB. director Olivier Bierhoff.
On the way to Qatar – in addition to the first Nations League matches – other test matches will also be shown on RTL. The Cologne team signed Lothar Matthäus as an expert last year. The national record player, who has been friends with national coach Flick since their time at Bayern Munich, announced on his ‘taking over’ that he ‘will follow games objectively as usual, but also critically if necessary. But I hope the team can build on the previous successes.”
With the onset of the Flick era, Matthäus’ wishes were granted: Hansi Flick’s seven-game winning streak only ended with the 1-1 draw against the Netherlands. It was the most successful debut a German national coach has ever made. Now, they want to start a new series, with the world title as a provisional highlight.
UEFA sold a huge bundle of rights
UEFA Marketing Director Guy-Laurent Epstein on the deal: “We are delighted to extend the partnership for the German national team with RTL on a long-term basis until 2028.” UEFA had put on sale a massive rights package covering over 1,200 matches across Europe.
In addition to the matches from the new rights package, RTL will also be broadcasting many European Championship matches at home in 2024. In March 2021, RTL Deutschland and Deutsche Telekom, as rights holders, had already agreement on the sub-licensing of 14 group stage matches, two round of 16 and a quarter-final exclusively on free TV on RTL and live. on RTL+.
The rights package that RTL has now acquired contains half of the matches played by the German national team, and no other broadcaster shows more matches played by the DFB team. These include the UEFA Nations League 2022, 2024 and 2026, test matches for UEFA EURO 2024, European Qualifiers and test matches for the 2026 FIFA World Cup and UEFA EURO 2028. “We are confident that RTL will provide the team’s fans with an excellent television and digital platform and look forward to exciting football evenings on RTL,” the broadcaster quoted Epstein as saying in its post. , RTL also broadcasts the matches of the Europa League and the Europa Conference League.